This October, key members of Microban International’s global team will be featured by the Viewpoint Project in a Public Television segment later this year.
Microban will also be featured in a commercial to air nationally on Thursday, October 7. The commercial will continue to be aired regionally throughout October during prime time on top networks like NBC, CNN, HLN, FOX, Discovery, and more.
Fox Business Network Thursday, October 7, 2021 | 8:39pm EST / 5:39pm PT
The Viewpoint series partners with influential organizations and individuals around the world to share their stories through documentary-style television segments. With a mission to enlighten audiences through social and educational programming, Viewpoint seeks to tell stories that change lives for the better.
Throughout the feature, Microban Director of Marketing, Demetra Bernard, and Global Vice President, Michael Ruby, discuss the mission to redefine clean through powerful brand partnerships around the world. With over 70% of adults concerned about exposure to bacteria and microbes, the greater need for built-in antimicrobial product and surface protection has been brought to the forefront.
Microban Vice President of Research & Development, Dr. Ivan Ong, also touches on our robust technical expertise and exciting capabilities. “At Microban, we pride ourselves on being able to treat ‘any substrate, any surface’. As such, it is an important part of our value proposition that we have the knowledge and capability to work with any and every manufacturing process, have the capability to incorporate hundreds of different formulaic solutions, and have the knowledge of hundreds of different kinds of microorganisms and how to deal with them,” Ong noted.
Phifer SheerWeave® Solar Shade with Microban®
Torlys Smart Floors with Microban®
Brand partnerships are a key factor in bringing Microban technologies to the marketplace. Bill Strickland, Senior National Market Manager for Sun Control Products at Phifer, and Derek Brooks, SVP of Sales & Business Development at Torlys, offer insights during the segment into each of their long-standing partnerships with Microban, including ways the collaborations have helped to create cleaner environments and enhanced product performance for their customers.
People are living, thinking, and buying differently, and Microban is continuing to bring innovative technologies and smarter products to the market. Across residential, professional, and healthcare spaces, Microban gives end users greater peace of mind while providing Protection That Lives On™ with built-in technologies that work 24/7 for the usable lifetime of products.
Microban International – Media Relations
Emily Best
Tel: 704-766-1061
E-mail: emily.best@microban.com
