New York – Yunus USA has inked a deal to develop “master” brands across its diverse product lines for two of the most well-known global brands in the antimicrobial, odor control and sanitization/disinfection markets.
Under the new agreement with Microban International, Yunus will introduce Microban and Ultra-Fresh branded sheets, bath and beach towels, shower curtains, window curtains, and utility bedding across multiple distribution channels.
“Incorporating them as ‘Master’ brands into our portfolio will give us a unique opportunity to build upon their outstanding brand recognition”, said Jeff Kambak, president of Yunus USA.
He added: “All the market research we review still calls out how important antimicrobial and anti-odor technologies are to consumers. Our vertical manufacturing set up across so many verticals will allow us to expand the reach of the brands across many product categories.”
The Microban and Ultra-Fresh brands and their technologies are featured on thousands of products worldwide. The company is headquartered in North Carolina and operates in North America, Europe and Asia Pacific.
“Both brands are highly recognized and favored by consumers, particularly in the bed and bath categories, where their advanced fabric finishes ensure lasting cleanliness and freshness,” said Brian Aylward, director of business development for Microban International.
He noted Yunus’ extensive global reach and expertise. “Together, we are raising the bar in home textiles by delivering stylish, comfortable products with enduring protection and freshness,” he added.
The Yunus US showroom in New York is located at 330 Fifth Ave, 4th Floor.
