Pricing Power

Enhances Pricing Power

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Microban® Antimicrobial Product Protection Enhances Pricing Power

The Microban brand can be used to enhance pricing leverage in the retail market, as our antimicrobial product protection provides a compelling benefit consumers are searching for in the products they buy. Having access to cleaner, fresher, longer lasting products through Microban antimicrobial product protection fuels added pricing leverage abilities.

Microban partners leverage high demand and value to gain stronger pricing power. Partnered clients utilize pricing power to enhance or protect the manufacturer and retailer margins. With Microban antimicrobial product protection, partners can grow their business by leveraging pricing power advantages in the consumer commercial, building, textiles and healthcare industries.

Learn more about Microban antimicrobial product protection and its influences on pricing power by reading our case studies.